Say No To No
I don’t know about you, but I am getting really negative with all the negativity in the world. The media, the markets, the general consensus, even with chiropractors… I am tired of it.
My Physio Does the Same Thing as YOU!
Has a patient ever told you that your technique is the “same thing” as another type of doctor they see (like a physio)? This happened to one of my wellness practice coaching clients recently. It was followed up by a challenge. “Why should I keep seeing you if my insurance covers this other doctor doing …
How to Raise Fees
Around this time of year, we get a lot of doctors asking how they can raise their fees. This audio is from our “Half Hour to Power” Group coaching call. As always there are two pieces to the puzzle. The first is headspace… and man, this is a doozy for so many of us. Am …
My Patients Are Tired of Seeing Me
Here’s a scenario that I know happens in all of our offices. A doctor writes to me: “I have just had a progress exam form filled in and a patient has circled that she was happy with care and happy with changes but that she finds the process tedious. I guess when I talk to …
Morning Rituals for Successful Practitioners
Do you have a morning ritual that works for you? During our Half Hour to Power, a doctor asked, “If I have 45 minutes in the morning before I have to get the kids up and start the day, what daily rituals would you recommend to clear my head and clarify goals for the day? Should …
How to not just get your staff on board but how to get them on FIRE!
There is not a week that goes by that I don’t get an email from a doctor complaining about their staff. It sounds something like this: They don’t get what we do! They don’t go the extra mile! They don’t care! They don’t do a good job! They are ruining my life! Does any of …
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Moooving On Up with Practice Marketing: How to Separate Yourself from the Herd
Years ago, it was a safe assumption to bet that virtually all practitioners within a specialization “did” the same things. Nearly all new patients came from internal referrals, too. My, how time changes things. Today, you could probably visit ten different doctors and get ten WILDLY different experiences. You may encounter a high volume doctor …
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Back in the Saddle Update from Dr. Rosen PLUS Should I talk about symptoms?
Should we talk symptoms? I often get asked this question by doctors who are considering coaching with me. More often than not they sheepishly ask this question as CLEARLY they are not comfortable NOT talking symptoms but feel that if they are a true, “Vitalistic” or “Straight” or “Subluxation based” chiropractor they should not talk …
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How to Deal with Patients Who Tell You They Don’t Have the Money BEFORE the ROF
In the past week, I have had a similar conversation with 3 of my chiropractic coaching clients so I thought I would write about it. Part of our responsibility as practitioners is to be able to communicate clearly with our patients. Today’s digital world can be dangerous for personal health because there is so much …
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System to Sustain Practice Growth
The conventional wisdom out in the chiropractic business management world is that you can sustain a 20% increase in practice growth each year. If the practice grows faster than that you can expect the classic “roller coaster” in which you grow then crash and repeat… not a fun ride! Although this is true you can …